Mixpanel
Product intelligence platform with a free 1M monthly-events analytics tier.
What is Mixpanel?
Mixpanel is a product analytics platform for event analytics, funnels, retention, cohorts, saved reports, boards, session replay, heatmaps, and usage reporting.
Best for
- Product teams measuring funnels and retention
- Startups comparing event analytics tools with large free tiers
- Growth teams that need cohorts, reports, and warehouse-connected analysis
Common use cases
Mixpanel pricing
Mixpanel's checked Free plan was capped at 1M monthly events. Growth starts at $0, with 1M monthly events free and $0.28 per 1K events after that threshold; Enterprise is custom.
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FAQ
Is Mixpanel free?
Yes, Mixpanel offers a free tier. Free plan is capped at 1M monthly events; Growth starts at $0 and then $0.28 per 1K events after 1M..
What platforms does Mixpanel support?
Mixpanel is available on Web, Mobile, API, Warehouse.
Is Mixpanel open source?
No, Mixpanel is a proprietary (closed-source) tool.
What is Mixpanel used for?
Mixpanel is a product analytics platform for event analytics, funnels, retention, cohorts, saved reports, boards, session replay, heatmaps, and usage reporting. Common use cases include Product analytics, Funnels, Cohorts, Session replay.
What are good Mixpanel alternatives?
Start by comparing other Analytics & Monitoring tools on Launch Vault. Similar tools can differ by pricing, workflow fit, integrations, and the type of team they serve.