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What is Pipeline?
Pipeline is a website visitor identification tool built for home service contractors. It detects anonymous traffic on your website and captures lead information—like name, email, and address—without requiring a form fill. This turns every visitor into a potential lead in your pipeline.
With a simple 15-minute setup and no long-term contracts, Pipeline integrates seamlessly with your site and popular CRMs such as ServiceTitan, Jobber, Housecall Pro, and GoHighLevel. Lead data is delivered instantly so you can follow up and convert more business.
Home service companies using Pipeline see up to 11x more leads from the same traffic, making it a powerful growth tool for contractors.
How to use Pipeline
- 1
Sign up or join the waitlist on the PipelineOn website
- 2
Install Pipeline on your website in minutes (quick 15-minute setup)
- 3
Pipeline automatically identifies anonymous visitors and gathers lead data
- 4
Access new leads (name, email, address) in your dashboard or CRM
- 5
Follow up with leads directly or through integrated CRM workflows
Key features
Identify anonymous website visitors and capture their contact details
No form fill required—get names, emails, addresses automatically
Built for home service contractors (HVAC, plumbing, roofing, etc.)
Integrates with CRM tools like ServiceTitan, Jobber, Housecall Pro
Setup in 15 minutes with no long-term contracts
Use cases
- Capture leads from website traffic without requiring form submissions
- Follow up with homeowners who visited but didn’t call or submit a form
- Increase review requests by identifying recent customer visitors
- Automate lead management by connecting to ServiceTitan or other CRMs
- Marketing agencies provide lead identification for contractor clients
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Frequently asked questions about Pipeline
Common questions to help you decide if Pipeline is right for you.