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Umami

Privacy-focused web analytics with a free cloud tier and MIT self-hosting.

Added Jun 24, 2026
Directory overview

What is Umami?

Umami is a privacy-focused web analytics platform for traffic, events, funnels, retention, attribution, and self-hosted analytics workflows.

Best for

  • Indie makers who want cookieless launch analytics
  • Developers who prefer an MIT self-hosted analytics option
  • Small teams comparing lightweight GA alternatives

Common use cases

cookieless website traffic reportingcustom event and goal trackingself-hosted analytics on Node.js and PostgreSQLUTM, funnel, retention, and attribution dashboardsprivacy-focused launch reporting without personal-data trackingPrivacy analyticsCookielessOpen source

Umami pricing

Umami Cloud has a Hobby plan at $0/month, Pro from $20/month, and Business from $200/month in the checked pricing table. Self-hosting is available under the MIT-licensed project, but some Cloud features are tier-specific.

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FAQ

Is Umami free?

Yes, Umami offers a free tier. Hobby $0/month; Pro from $20/month; self-hosted MIT edition available..

What platforms does Umami support?

Umami is available on Web, Self-hosted, API.

Is Umami open source?

Yes, Umami is open source.

What is Umami used for?

Umami is a privacy-focused web analytics platform for traffic, events, funnels, retention, attribution, and self-hosted analytics workflows. Common use cases include Privacy analytics, Cookieless, Open source, Self-hosted.

What are good Umami alternatives?

Start by comparing other Analytics & Monitoring tools on Launch Vault. Similar tools can differ by pricing, workflow fit, integrations, and the type of team they serve.

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